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Phase 2 · Math, when you need it · Probability & statistics

A/B tests and significance

Tell a real lift from noise.

About 30 minutes · Free account required

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Why it matters

You've probably run A/B tests through a tool that announces a winner. Underneath is a hypothesis test, and the same machinery decides whether a new prompt, model or retrieval setup really beats the old one on your eval. Knowing what the p-value does and doesn't mean, and how much data a test needs, protects you from shipping noise, and from calling a winner on day two.

What you'll be able to do

  • State a null hypothesis and read a p-value correctly
  • Run a two-proportion z-test and a confidence interval for the difference
  • Plan a test's sample size from the baseline rate and the lift you care about
  • Avoid the classic mistakes: peeking, many comparisons, and confusing significant with important

Before this lesson

Next in this phase: Maximum likelihood